Problem
The client was launching a new, healthcare-adjacent service that needed to feel trustworthy and established. The brand and website had to communicate medical authority and professionalism to referring surgeons, while remaining calm, approachable, and visually refined for post-operative patients.
Solution
I designed and built a custom Squarespace site for Renew Recovery Care, creating the logo, visual system, and core brand assets. The layout and content hierarchy were structured to clearly communicate the service and guide visitors toward booking. From a functional standpoint, I implemented a secure patient login portal and integrated a third-party scheduling system that was custom-styled to feel native to the site rather than embedded.
